Niessing Retail Design
Repositioning a jewellery firm with a long tradition through a new retail design.
dreiform develops a stage for the company and its products, that is rich in contrast and energy.
A Clay Clip
The spatial boundary, a clay wall enclosing the area, leads back to the archaic origins of the materials (gold, platinum and gemstones).The clay wall reflects the company’s competence as an expert in these materials.
Purist fixtures and installations, and a counter fashioned from white Corian, are part of a clear design language that focuses on the present and future.