Mono m.eating.point
Temporary dining culture. dreiform developed the “m.eating.point” pop-up restaurant and placed it in the centre of a Cologne shopping arcade, where it generated an extremely relaxed congregation of customers, the brand and its products.
The contrast between the low-budget setting and this premium brand was a hit, and this one-off event was developed into the “mono pop-up-tour” throughout Germany.
Cutlery in your luggage
A bright, 10 meter long table made out of hygiene pallets serves as a communication platform for informal talks and culinary exchanges.
Red ‘Revolutionary suitcases’ – design icons of the 70s from mono designer Peter Raacke – are used to present the products in the pop-up store.
In front of warm oven - on filled tables? - Best case, between.
Project details
Client
Seibel Designpartner
Location
Cologne shopping arcade
Services
- Customer Service Center
- Exhibition Design
- Ideation
- Project Realisation
- Project Coordination