Bayer MaterialScience Messe K
Covering an area of more than 1,000 square meters, the technology leader Bayer MaterialScience is presented as a future-oriented partner – ready for the interactive dialogue with its customers and partners.
Architecture, design, interactive media and tactile exhibits merge to an overall picture of an open innovation plattform.
At eye level
The large public area of the base is like an open space experience, merging the existing hall with nearly seamless transitions.
Dynamic facades surround the various functional areas and open for additions or exhibits. The illumination is chosen cautiously, deliberately emphasizing the media surfaces.
Project details
Client
Bayer MaterialScience
Location
Messe K
Services
- Communicating Change
- Exhibition Design
- Ideation
- Project Coordination
- Storyboarding